Livestream Universe Update Episodes

Aug. 28, 2018

Get Past Your Livestreaming Fears

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, August 28th, 2018. The Ladies Go Live 5-day lifestream challenge is this week and it’s not too late to join. Lottie Hearn, Jenn Nelson, Tina K. VaLant and the Ladies Go Live community help you get started and overcome any fears. You can also win prizes ranging from $50 to $2000 dollars in value. More information on the Ladies Go Live Facebook page. Yesterday’s hardest working person in live streaming honors goes to...
Aug. 23, 2018

Live Streaming Sports and Events: Wirecast Live Features Fantag

Ross Brand with your Livestream Universe Update for Thursday, August 23rd, 2018. If you livestream sports or other types of events — or are interested in doing so, you’ll want to check out Wirecast Live today at 5:30pm ET. Andrew Haley interviews Fantag creator Brian Dombrowski. They'll explore how media departments, schools, and communities can use Fantag to manage all their video in one place. Watch on the Telestream Wirecast Facebook page. And if you’re interested in a free trial of Wir...
Aug. 22, 2018

How Chat Bots are Different from Traditional Marketing

Ross Brand with your Livestream Universe Update for Wednesday, August 22nd, 2018. One item to highlight on today’s viewing schedule… At 5pm ET — It’s BradsLive. RJ Redden joins Brad Friedman to talk about how chat-bots are different from traditional marketing. View on The Friedman Group Facebook page. For LivestreamUniverse.com, I’m Ross Brand. Have a day! The post How Chat Bots are Different from Traditional Marketing (Update Ep107) appeared first on Livestream Universe.
Aug. 21, 2018

How to Add a PayPal Button to Your Website

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, August 21st, 2018. If you want to sell your own products and services online, it’s often best if customers can make the purchase right on your website. PayPal remains a leading option for taking online payments. In a recent livestream, William Slaise Jr shows you how to Create A PayPal Link To Allow Your Customers To Pay You For Your Services/Products. View it on his personal Facebook profile at facebook.com/William...
Aug. 20, 2018

How to Select the Right Microphone for You

Ross Brand with your Livestream Universe Update and Flash Briefing for Monday, August 20th, 2018. One of the most popular questions asked in live streaming and podcast groups is what microphone should i get. On the latest episode of the LivestreamDeals podcast, we talk with Michelle Miller Levitt, voice-over artist and Marketing Director at Heil Sound. She talks about the kinds of microphones that work best for broadcasting and how to choose the right mic for you. You can hear the full intervie...
Aug. 7, 2018

Laura Petersen: How to Boost Your Social Media Promotion for Livestreams and Podcasts

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, August 7th, 2018. One way to generate more interest in livestream shows is by promoting them through social media posts. The effectiveness of that social media outreach can depend greatly on how the posts are constructed. If you are struggling to gain traction for your social posts, Laura Petersen of Copy that Pops says there is one major change that can greatly boost engagement. Laura is the best-selling author of...
Aug. 6, 2018

What Microphone Should I Use? Michelle Miller Levitt of Heil Sound Offers Advice

Ross Brand with your Livestream Universe Update and Flash Briefing for Monday, August 6th, 2018. Choosing a microphone for live streaming and podcasting is a more personal choice than most people realize. Reviews and price points won’t indicate whether that mic will actually sound good with your particular voice. Michelle Miller Levitt of Heil Sound was a recent guest on Livestream Deals. She offered her recommendation for how to pick the best mic for you. More info on Heil microphones at Live...
Aug. 3, 2018

Podcast Audio: Chris Curran on Listener Experience

Ross Brand with your Livestream Universe Update and Flash Briefing for Thursday, August 2nd, 2018. Snack-able audio content is growing in popularity on smart devices, but the setup and distribution process can seem daunting for creators. trebble.fm has a solution to make it easy to record or upload 90 second audio clips that are then available on smart speakers from Amazon and Google Home. The startup is invite only at this point. Learn more about trebble.fm at 7pm ET tonight as founder Armel B...
Aug. 2, 2018

Easy Content Creation for Smart Speakers with Trebble.fm

Ross Brand with your Livestream Universe Update and Flash Briefing for Thursday, August 2nd, 2018. Snack-able audio content is growing in popularity on smart devices, but the setup and distribution process can seem daunting for creators. trebble.fm has a solution to make it easy to record or upload 90 second audio clips that are then available on smart speakers from Amazon and Google Home. The startup is invite only at this point. Learn more about trebble.fm at 7pm ET tonight as founder Armel B...
July 24, 2018

Dave Jackson Enters Academy of Podcasters Hall of Fame Tonight

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, July 24th, 2018. Dave Jackson from the School of Podcasting is one of eight inductees entering the Academy of Podcasters Hall of Fame. The ceremony at 7:30pm ET tonight in Philadelphia is a highlight of Day One of Podcast Movement. Other inductees include Chemda and Keith Malley from “Keith and the Girl,” Father Roderick VonHogen from The Daily Breakfast, Grant Bociocco from The Radio Adventures of Dr. Floyd, Pame...
Guest: Dave Jackson
July 23, 2018

Addy Saucedo Hosts PMx Competition at Podcast Movement

Ross Brand with your Livestream Universe Update and Flash Briefing for Monday, July 23rd, 2018. Podcast Movement officially kicks off tomorrow in Philadelphia, but there are several related events for those arriving today. One of the highlights is the PMx Competition, from 9am - 3pm ET today. It’s hosted by Addy Saucedo, author of The Podcast Planner and a recent guest on LivestreamDeals. Addy talks about the battle for the belts! Addy says the best part of the PMx Competition for attendees is...
July 6, 2018

Facebook Rolls Out Lip Sync Live; Messenger Bots for Livestreaming

Ross Brand with your Livestream Universe Update and Flash Briefing for Wednesday, June 6th, 2018. Facebook is now letting live streamers add recorded music to their personal videos. ‘Lip Sync Live’ is Facebook’s answer to music.ly and a move to become more relevant with younger viewers. Facebook has signed deals with leading music companies and began testing this new feature yesterday in certain markets. Users can select Lip Sync Live at the start of their live videos, while viewers will the se...
July 5, 2018

Visual & Video Marketing Tips for Livestreaming Shows with Jeff Sieh of Social Media Examiner

Ross Brand with your Livestream Universe Update and Flash Briefing for Thursday, July 5th, 2018. The post Visual & Video Marketing Tips for Livestreaming Shows with Jeff Sieh of Social Media Examiner (Update Ep98) appeared first on Livestream Universe.
July 2, 2018

BeLive.TV Celebrates World Social Media Day 2018

Ross Brand with your Livestream Universe Update and Flash Briefing for Monday, July 2nd, 2018. Mashable held the first Social Media Day event in New York City in 2010. On Friday, BeLive TV celebrated World Social Media Day 2018 with a global live show. 16 show hosts representing seven countries talked about live streaming trends in their industries and shared insights on the future of live streaming in their countries. Thanks to Jeff Adams for producing this ambitious undertaking and to all the...
June 28, 2018

Livestreaming for Business: The Mom Show with LA Radio Personality Kristin Cruz

Ross Brand with your Livestream Universe Update and Flash Briefing for Thursday, June 28th, 2018. Instagram has introduced video chat for up to four people. This enables private, real-time conversations in Instagram Direct. You don’t need a phone number to participate. Will we eventually see four people on-screen for public Instagram Live videos? I’ll be discussing this Instagram update and much more tonight at 10pm ET with Christian Karasiewicz and Phil Gerbyshak on #SocialChatter on the Socia...
June 27, 2018

BoxCaster Pro: Portable 4K60 Live Streaming with Pro Audio and SDI

Ross Brand with your Livestream Universe Update and Flash Briefing for Wednesday, June 27th, 2018. The BoxCaster is a small hardware encoder that’s been enabling high-quality video live streaming with just a camcorder and internet connection. This afternoon, BoxCast CEO Gordon Daily will be introducing the BoxCaster Pro, a portable device that streams video in any resolution from standard to 4k60. It adds XLR and 1/4 inch inputs with adjustable gain for pro audio and an SDI input for connecting...
June 26, 2018

IGTV for Business and Personal Branding

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, June 26th, 2018. Love it or hate it, vertical video is here to stay. Viewers prefer to watch videos in portrait mode on their smartphones. Curious about Instagram’s new IGTV? At 1pm ET, Terry Johnson talks about how IGTV can benefit your business or personal brand. View live on the Terry Johnson Online Facebook Page Also on today’s viewing schedule: At 2pm ET, RJ Redden hosts The Bot Signal. She’ll be talking abou...
June 25, 2018

IGTV: Is Vertical the Future of Video?

Ross Brand with your Livestream Universe Update and Flash Briefing for Monday, June 25th, 2018. When the new Brand on Broadcasting podcast launches, the first guest will be TED Talk speaker and Human-to-Human digital marketing thought leader Bryan Kramer. Hours after IGTV went live, Bryan joined me to record the episode at Social Media Week Lima, Ohio. Bryan says he’s sees huge potential in Instagram’s new platform for long-form vertical video. Bryan also shares his thoughts on live streaming...
June 21, 2018

#RoadtoSocial: Social Media Influencers Take 3-Conference, 10-day Road Trip

Ross Brand with your Livestream Universe Update and Flash Briefing for Thursday, June 21st, 2018. The Road to Social is underway as a group of Social Media Influencers are making a 10-day, 3 conference road trip. It began yesterday at Social Media Day Lima, Ohio. The next stop will be Wichita, Kansas and then the trip wraps up in Denver with Social Media Day Denver on June 30th. Among the participants are Chris Strub, Jessika Phillips, Demian Ross and Brian Fanzo. Look for the hashtag #RoadtoSo...
June 20, 2018

#SMWL18 Live Video Panel: Building Your Brand & Inspiring Community

Ross Brand with your Livestream Universe Update and Flash Briefing for Wednesday, June 20th, 2018. The Midwest’s largest Social Media Conference kicks off today. Social Media Week Lima, Ohio is a two-day event with today featuring conference-style speakers and panels while sessions tomorrow take the form of workshops. At 1pm ET, I’ll be talking about Building Your Brand & Inspiring Community Through Video alongside Mia Voss, Brian Fanzo and moderator Kate Volman. Look for livestreams from the c...
June 19, 2018

Livestreaming QVC-Style Links US Fashion Boutiques to Chinese Market

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, June 19th, 2018. QVC-style livestreams are helping US fashion boutiques reach customers in China. The interactive nature of live streaming adds a more personal touch as viewers can ask questions in the chat and receive answers from hosts. E-commerce and live streaming are enormously popular in China. The LA Times cites the Boston Consulting Group in reporting that Chinese customers in 2016 spent more money online th...
June 18, 2018

Musical.ly Adds Live Video Streaming Features from Live.ly

Ross Brand with your Livestream Universe Update and Flash Briefing for Monday, June 18th, 2018. Say good-bye to live streaming app live.ly. musical.ly is killing off the app that it launched two years ago. It will incorporate the live streaming features of live.ly into the lip-syncing musical.ly app. Users of musical.ly can expect access to the live video streaming features in the next few weeks. Episode 002 of the LivestreamDeals podcast features Jessika Phillips, founder and organizer of Soc...
June 15, 2018

Social Media Week Lima, Ohio: The Midwest’s Largest Social Media Conference #SMWL18

Ross Brand with your Livestream Universe Update and Flash Briefing for Friday, June 15th, 2018. The Midwest’s largest social media conference is taking place next week. Social Media Week Lima, Ohio is June 20th and 21st. This year’s theme is The Human Experience, taking emerging technologies and pairing them with relationship marketing. Jessika Phillips is the founder and organizer of Social Media Week Lima. On the upcoming podcast episode of LivestreamDeals, I ask Jessika, “What’s on this year...
June 14, 2018

Instagram Takes On YouTube & Snapchat Discover with Long-Form Video

Ross Brand with your Livestream Universe Update and Flash Briefing for Thursday, June 14th, 2018. Tech Crunch is reporting that Instagram will announce the launch of a long-form video hub next week. This looks to be an attempt by Facebook to challenge both YouTube and Snapchat’s Discover feature. Instagram is planning to open the doors for creators to upload 4k, full-screen, vertical videos. Tech Crunch reports Instagram has been working to bring social media stars and content publishers onboar...