Episodes

Ross Brand with your Livestream Universe Update and Flash Briefing for Thursday, June 28th, 2018. Instagram has introduced video chat for up to four people. This enables private, real-time conversations in Instagram Direct. You don’t need a phone number to participate. Will we eventually see four people on-screen for public Instagram Live videos? I’ll be discussing this Instagram update and much more tonight at 10pm ET with Christian Karasiewicz and Phil Gerbyshak on #SocialChatter on the Socia...

Ross Brand with your Livestream Universe Update and Flash Briefing for Wednesday, June 27th, 2018. The BoxCaster is a small hardware encoder that’s been enabling high-quality video live streaming with just a camcorder and internet connection. This afternoon, BoxCast CEO Gordon Daily will be introducing the BoxCaster Pro, a portable device that streams video in any resolution from standard to 4k60. It adds XLR and 1/4 inch inputs with adjustable gain for pro audio and an SDI input for connecting...

How do you extend the life of your BeLive.tv show so it continues to benefit you even after live broadcast ends? On Tuesday at 8pm ET, join us for #BestofBeLive as Ross & Rachel will share tips on how to repurpose your livestream content in video, audio, image and text forms across a variety of social platforms and how to get more replay views on Facebook. Get ready to grow your audience and get your message in front of more people. Type SHARE in the comments to get a reminder before we go...

On Episode 1 of Brand on Broadcasting with Ross Brand, PureMatter CEO Bryan Kramer talked about the value of going live in private Facebook groups vs on public Facebook pages, how Facebook is moving toward a paid content model, why he traveled to Toronto to record videos that he’s giving away for free, and how Instagram’s new vertical video platform, IGTV, could become the destination that everyone visits for online video. Bryan joined me for the interview in person at #SMWL18 (Social Media W...

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, June 26th, 2018. Love it or hate it, vertical video is here to stay. Viewers prefer to watch videos in portrait mode on their smartphones. Curious about Instagram’s new IGTV? At 1pm ET, Terry Johnson talks about how IGTV can benefit your business or personal brand. View live on the Terry Johnson Online Facebook Page Also on today’s viewing schedule: At 2pm ET, RJ Redden hosts The Bot Signal. She’ll be talking abou...

Ross Brand with your Livestream Universe Update and Flash Briefing for Monday, June 25th, 2018. When the new Brand on Broadcasting podcast launches, the first guest will be TED Talk speaker and Human-to-Human digital marketing thought leader Bryan Kramer. Hours after IGTV went live, Bryan joined me to record the episode at Social Media Week Lima, Ohio. Bryan says he’s sees huge potential in Instagram’s new platform for long-form vertical video. Bryan also shares his thoughts on live streaming...

Welcome to Brand on Broadcasting. Thanks for checking out the new podcast. We have a great group of guests and topics ready for the next few weeks. Subscribe to make sure you don't miss any episodes. Episode 001 drops Monday, June 25, 2018, featuring best-selling author and TED Talk speaker Bryan Kramer discussing livestreaming on a public Facebook page vs in a private group as well as sharing his thoughts on the new IGTV app from Instagram.

Ross Brand with your Livestream Universe Update and Flash Briefing for Thursday, June 21st, 2018. The Road to Social is underway as a group of Social Media Influencers are making a 10-day, 3 conference road trip. It began yesterday at Social Media Day Lima, Ohio. The next stop will be Wichita, Kansas and then the trip wraps up in Denver with Social Media Day Denver on June 30th. Among the participants are Chris Strub, Jessika Phillips, Demian Ross and Brian Fanzo. Look for the hashtag #RoadtoSo...

Ross Brand with your Livestream Universe Update and Flash Briefing for Wednesday, June 20th, 2018. The Midwest’s largest Social Media Conference kicks off today. Social Media Week Lima, Ohio is a two-day event with today featuring conference-style speakers and panels while sessions tomorrow take the form of workshops. At 1pm ET, I’ll be talking about Building Your Brand & Inspiring Community Through Video alongside Mia Voss, Brian Fanzo and moderator Kate Volman. Look for livestreams from the c...

So you want to be a RIGHTS MANAGER on Facebook? Yep, you do - trust us! On tonight's Best of BeLive with Ross & Rachel, we'll talk about the new Rights Manager feature on Facebook. There's an application process, plus we'll go over why copyright matters on the world's biggest content platform! Type RIGHTS in a comment below to get your reminder! Join us tonight at 5pm PT / 8pm ET for the RIGHTS MANAGER download. Sign up for a 14-day free trial at BeLive.tv: http://bit.ly/bestof...

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, June 19th, 2018. QVC-style livestreams are helping US fashion boutiques reach customers in China. The interactive nature of live streaming adds a more personal touch as viewers can ask questions in the chat and receive answers from hosts. E-commerce and live streaming are enormously popular in China. The LA Times cites the Boston Consulting Group in reporting that Chinese customers in 2016 spent more money online th...

Ross Brand with your Livestream Universe Update and Flash Briefing for Monday, June 18th, 2018. Say good-bye to live streaming app live.ly. musical.ly is killing off the app that it launched two years ago. It will incorporate the live streaming features of live.ly into the lip-syncing musical.ly app. Users of musical.ly can expect access to the live video streaming features in the next few weeks. Episode 002 of the LivestreamDeals podcast features Jessika Phillips, founder and organizer of Soc...

Ross Brand with your Livestream Universe Update and Flash Briefing for Friday, June 15th, 2018. The Midwest’s largest social media conference is taking place next week. Social Media Week Lima, Ohio is June 20th and 21st. This year’s theme is The Human Experience, taking emerging technologies and pairing them with relationship marketing. Jessika Phillips is the founder and organizer of Social Media Week Lima. On the upcoming podcast episode of LivestreamDeals, I ask Jessika, “What’s on this year...

Ross Brand with your Livestream Universe Update and Flash Briefing for Thursday, June 14th, 2018. Tech Crunch is reporting that Instagram will announce the launch of a long-form video hub next week. This looks to be an attempt by Facebook to challenge both YouTube and Snapchat’s Discover feature. Instagram is planning to open the doors for creators to upload 4k, full-screen, vertical videos. Tech Crunch reports Instagram has been working to bring social media stars and content publishers onboar...

Ross Brand with your Livestream Universe Update and Flash Briefing for Wednesday, June 13th, 2018. The Live U Solo is the first product featured on the brand new Livestream Deals podcast. The monthly livestream show covering four products each broadcast is adding a podcast which will focus on one product per episode, but release content more frequently. Guests Claudia Barbiero and Dan Pisarski talked about the Solo’s new cloud graphics for live streaming. Claudia also shared advice for those h...

OH NO! You lost control of your livestream? It happens! Tonight's Best of BeLive Show with Ross & Rachel will tackle the worst-case scenarios for your livestream: What if my tech stops working? What if my guest can't or doesn't show up? What if (gasp) I get visited by trolls while I'm live? If you want to avoid the higher blood pressure caused by these kinds of snafus, type WHATIF below to get a reminder for tonight's show! When you plan for the worst, you come out with t...

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, June 12th, 2018. Even the best prepared hosts sometimes confront situations where things don’t go as planned. What do you do when tech issues strike? How do you handle it when your guest doesn’t show? What if trolls attack? At 8pm ET tonight, on Best of BeLive, Rachel Moore and I will share tips on how to handle some of the worst scenarios hosts can face. We’ll have solutions for all these situations so you are nev...

Ross Brand with your Livestream Universe Update and Flash Briefing for Monday, June 11th, 2018. Marc Gawith spearheaded the growth of .LIVE domains into popular branding assets for live streamers during his time at Rightside. Five months ago, Marc joined Switcher Studio. On LivestreamDeals, he talked about his new role with the iOS live video production app. Why has Switcher Studio become the choice for so many mobile live streamers? You can hear the entire interview with Marc Gawith on...

Ross Brand with your Livestream Universe Update and Flash Briefing for Friday, June 8th, 2018. LiveU Solo users can now add live graphics to their videos from the Solo portal. Last night on #LivestreamDeals, Claudia Barbiero — LiveU’s VP of Marketing & Live Events Production — said it’s easy to add visual elements to your livestreams. Dan Pisarski is LiveU’s VP of Engineering for North America. He talked about the advantages of cloud-based graphics for live streamers. You can view the f...

Livestream Deals features Andrew Haley of Wirecast, the award-winning livestreaming video production software. Andrew is the host of Wirecast Live. Hosted by Ross Brand of Livestream Universe. Subscribe to the podcast: https://rossbrandrecordings.com Originally livestreamed on the Livestream Universe Facebook Page (3.5K views)

LIVESTREAM DEALS Ep 001 (LiveU Solo with Cloud Graphics) Welcome to episode 1 of the LivestreamDeals podcast, I’m Ross Brand. Get ready to learn about how the LiveU Solo helps you livestream from the most bandwidth challenged environments. The Solo portal has been revamped and now offers users the ability to add cloud graphics. SPECIAL OFFER We have a special offer of $100 off of the LiveU Solo for the LivestreamDeals community. Go to https://LivestreamDeals.com, click on the image of t...

Livestream Deals features Twitter influencer Madalyn Sklar of #TwitterSmarter and #SocialROI. She talks about her Video Like a Rockstar program. Hosted by Ross Brand of Livestream Universe. Subscribe to the podcast: https://rossbrandrecordings.com Originally livestreamed on the Livestream Universe Facebook Page (3.5K views)

Ross Brand with your Livestream Universe Update and Flash Briefing for Thursday, June 7th, 2018. When building a brand for your business and yourself, how you come across on video can go along way toward creating a lasting impression. Of course there is a time and place for real and raw unpolished videos. To set yourself apart as a professional, however, you need the right production tools and broadcasting skills. Today at 7pm ET on #LivestreamDeals, we feature the leading desktop and mobile pr...

Ross Brand with your Livestream Universe Update and Flash Briefing for Wednesday, June 6th, 2018. Facebook is now letting live streamers add recorded music to their personal videos. ‘Lip Sync Live’ is Facebook’s answer to music.ly and a move to become more relevant with younger viewers. Facebook has signed deals with leading music companies and began testing this new feature yesterday in certain markets. Users can select Lip Sync Live at the start of their live videos, while viewers will the se...